Buying real estate in Brisbane?

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16 strong reasons to buy property in Brisbane in 2025

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Authored by the expert who managed and guided the team behind the Australia Property Pack

property investment Brisbane

Yes, the analysis of Brisbane's property market is included in our pack

Are you considering investing in real estate and wondering if Brisbane should be your next target? Curious about the factors that make Brisbane a promising market for property buyers in 2025? Want to know why experts are eyeing Brisbane as a top investment destination?

We will lay down recent insights, ici no guesswork, we rely only on solid data.

Actually, we know this market inside and out. We keep tabs on it regularly, and all our discoveries are reflected in the most recent version of the Australia Property Pack

1) Brisbane is booming with diverse apartment developments offering many options

Brisbane is buzzing with a surge in apartment developments, offering a variety of choices for potential buyers.

In recent years, particularly from 2023 to 2024, there's been a noticeable uptick in apartment building approvals. This boom is largely fueled by the Brisbane Housing Supply Incentive Policy, which cuts down infrastructure charges and speeds up assessments in high-density areas.

Moreover, the city has seen substantial investments in residential projects, thanks to the Brisbane Build-to-Rent Incentive Policy. Introduced in mid-2023, this policy allows developers to defer infrastructure charges, making it easier to construct new build-to-rent homes. These initiatives are part of Brisbane’s Sustainable Growth Strategy, aiming to provide more affordable and livable housing.

Real estate agencies are reporting a strong rise in apartment sales, with expectations that property values will keep climbing. This trend is driven by more people moving to urban areas, as Brisbane becomes a magnet for those seeking affordability and a great lifestyle.

Surveys show a growing interest in apartment living, especially among young professionals and students. This demographic shift is contributing to the city's vibrant real estate market, making it an exciting time for potential buyers.

Sources: Brisbane City Council, Brisbane City Council, Capex Property

2) The 2032 Olympics will boost housing demand in Brisbane

The 2032 Olympics are set to boost Brisbane's housing demand.

When Sydney hosted the Olympics in 2000, property prices soared by 97% from 1997 to 2003. Experts believe Brisbane could see a similar trend, with home prices potentially rising by 50% or even doubling as 2032 approaches. This kind of growth isn't just speculation; it's based on historical patterns observed in other Olympic cities.

Brisbane's population is on the rise, with an expected increase of 350,000 people by 2032, bringing the total to around 2.5 million. This growth is largely driven by a surge in young professionals aged 25-34, attracted by expanding education and job opportunities. Naturally, more people means more demand for housing, especially in vibrant, developing areas.

Infrastructure is another key player in this scenario. The city is seeing a massive AUD$19 billion investment in private projects, including expansions at Brisbane Airport and the Port of Brisbane. These improvements will enhance transport networks and amenities, making Brisbane an even more appealing place to live. Such developments are not just about convenience; they significantly boost the city's attractiveness.

Hosting the Olympics will also put Brisbane on the global stage, increasing tourism and international interest. This exposure is expected to further drive housing demand, as more people discover what the city has to offer. The Olympics are more than just a sporting event; they're a catalyst for urban transformation.

For those considering buying property, it's worth noting that Brisbane's real estate market is poised for growth. The combination of population increase, infrastructure development, and global exposure makes it a promising investment. As the city gears up for the Olympics, the housing market is likely to reflect these dynamic changes.

Sources: Real Estate, Inside the Games, YouTube, Space Property, Total Property Group

Everything you need to know is included in our Property Pack for Brisbane

3) Brisbane is a key gateway to the Asia-Pacific region boosting its global appeal

Brisbane is now a key gateway to the Asia-Pacific region, boosting its global appeal.

Thanks to growing international flight connections, Brisbane Airport has bounced back impressively, with passenger numbers almost back to pre-COVID levels. This includes a significant jump in international travel, with new routes to major Asia-Pacific destinations like Japan and China, making it easier than ever to connect with the region.

The city is also seeing massive investments in infrastructure, like the $5 billion upgrade of Brisbane Airport. This upgrade is set to enhance connectivity with Asia-Pacific markets, putting Brisbane on par with major airports in Singapore and Hong Kong. Such developments are crucial for positioning Brisbane as a logistics hub for Asia-Pacific trade.

Brisbane's appeal is further highlighted by the presence of multinational corporations. For instance, GE has set up its Queensland headquarters in Greater Springfield, showing the growing business interest in the city. This is part of a broader effort by the government to promote Brisbane as a business gateway, using innovative technology to share its story globally.

There's also a rising property demand from Asia-Pacific investors, which underscores Brisbane's increasing appeal as a business destination. The city's strategic location and growing infrastructure make it an attractive option for investors looking to tap into the Asia-Pacific market.

Brisbane's strategic location as a gateway to the Asia-Pacific region is further enhanced by its global appeal, making it a prime spot for business and travel. The city's developments and investments are paving the way for a bright future, attracting both businesses and tourists alike.

Sources: Asian Aviation, GE News, TEQ Queensland, Travel and Tour World

4) Interstate migration is booming in Brisbane driving up housing demand

Brisbane is buzzing with new arrivals, thanks to a surge in interstate migration.

In the year leading up to September 2023, Queensland welcomed 120,000 newcomers, with 32,625 of them moving from other states. Brisbane alone saw a net interstate migration of 84,000 people, which is really shaking up the housing market.

Finding a rental in Brisbane is like finding a needle in a haystack, with vacancy rates hovering around just 1%. This tight market is fueled by both locals and those moving from other states. As of September 2024, if you're looking for a 3-bedroom house, expect to pay around $649 per week, while units are going for about $572.

Property prices in Brisbane's suburbs are climbing steadily. The median dwelling price has hit $883,357, marking a 13% increase over the past year. This upward trend is likely to keep going strong into 2025, thanks to the city's growing population and new infrastructure projects.

For those considering buying property, it's worth noting that Brisbane's growth is not just a flash in the pan. The city's development plans and the influx of new residents suggest a robust market for the foreseeable future.

With all these changes, Brisbane is becoming a hotspot for both investors and homebuyers, offering a dynamic and promising real estate landscape.

Sources: Buyers Scout, Hospitable, Hunter Galloway

5) Brisbane's rapid population growth surpasses other cities and fuels soaring housing demand

Brisbane's population is growing faster than any other Australian city, pushing up the demand for housing.

By June 2023, Brisbane's population growth rate hit 3.09%, outpacing the national average of 2.46%. This surge is a major driver behind the city's booming housing market. With projections showing a 16% increase in population by 2032, the city is attracting a mix of families, young professionals, and international migrants.

Brisbane's housing market is holding strong, with median house prices steadily climbing. This resilience is a direct reflection of the city's robust population growth. The influx of people is not just from overseas; interstate migration is a big factor too. In 2024, Brisbane became the top choice for Australians moving from New South Wales and Victoria, overtaking Melbourne.

People are drawn to Brisbane for its more affordable housing and appealing lifestyle. The city's economic growth in sectors like healthcare, technology, and education is also a magnet for new residents. These industries are not only boosting the local economy but also supporting the housing demand, making Brisbane a hot spot for potential homeowners and investors.

Brisbane's appeal is clear: a combination of economic opportunities and a better quality of life. The city's growth is not just about numbers; it's about the diverse range of people choosing to call Brisbane home. This trend is reshaping the city's housing landscape, with more people looking to buy property in this thriving urban center.

Sources: Profile ID, Muval, Buyer Scout

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6) Brisbane's local government actively supports and accelerates new development projects

Brisbane is buzzing with new construction, thanks to its pro-development local government.

In the 2023-24 financial year, Brisbane approved 24,547 residential dwellings, including 14,966 houses and 9,581 other types of homes. This shows a clear push for more housing options. The city is not just about numbers; it's about making the process smoother for developers. The Brisbane City Council has made it easier to get building permits, which is a big win for anyone looking to start a new project.

Brisbane is also investing in major infrastructure projects like the Brisbane Metro and Cross River Rail. These projects are designed to reduce congestion and improve public spaces, making the city more attractive for new developments. The improved connectivity is a game-changer for suburbs, turning them into hot spots for future projects.

Partnerships with private developers are another key strategy. The Brisbane Metro project, for example, showcases how the council collaborates with industry leaders to ensure efficient delivery of infrastructure. This collaborative approach not only speeds up the process but also brings in expertise that benefits the city.

These efforts are part of a broader strategy to make Brisbane a more livable and connected city. By focusing on infrastructure and streamlining processes, the local government is paving the way for a development boom. If you're considering buying property here, these initiatives are worth noting as they promise to enhance the city's appeal and value.

Sources: Brisbane City Council, Buyers Scout, Profile.id

7) Brisbane's robust healthcare sector draws retirees and families

Brisbane's thriving healthcare sector is a magnet for retirees and families.

With over 30 private and 20 public hospitals, including the massive Royal Brisbane & Women’s Hospital, residents enjoy a wide range of medical services. This makes the city a top choice for those prioritizing health and wellness.

Queensland's government is pouring $14 billion into healthcare infrastructure, adding seven satellite hospitals and 289 beds by 2024. This investment shows a strong commitment to maintaining high-quality care, ensuring that the healthcare system keeps pace with the growing population.

Healthcare isn't just about services; it's a key player in Brisbane's economy. Back in 2017–18, the city's GDP hit $170.5 billion, with healthcare contributing significantly. This sector offers numerous job opportunities, making Brisbane appealing for families seeking both job stability and excellent healthcare.

For those considering a move, the city's healthcare landscape is a major plus. The combination of extensive facilities and ongoing investments means residents can expect top-notch medical care.

Brisbane's healthcare sector is not just about hospitals; it's a community cornerstone, supporting both economic growth and quality of life.

Sources: Michael Page, Austrans Group, Wikipedia

8) Brisbane's booming tourism boosts short-term rental opportunities

Brisbane's tourism industry is booming, with over 8.8 million visitors in 2024, a mix of both international and domestic travelers.

The new runway at Brisbane Airport has made the city more accessible, boosting flight arrivals significantly and making it easier for tourists to explore the area. This improvement has been a game-changer for the local tourism scene.

Hotel occupancy in Brisbane is thriving, with rates staying above 70% in September 2024, thanks to big events like the Brisbane Festival and the AFL final. These events draw large crowds, proving Brisbane's appeal as a vibrant destination.

Government efforts in tourism promotion are paying off, with domestic tourism generating over $7.26 billion in 2023. This shows how effective marketing strategies have been in attracting more visitors to the city.

The rental market is tight, with a vacancy rate of just 1%, indicating a strong demand for short-term rentals. This trend is likely to increase Airbnb listings, offering more choices for tourists looking for a place to stay.

Brisbane's attractions, from its dining scene to natural wonders, have earned it a great reputation among tourists. Many visitors are satisfied with their experiences and plan to return, further enhancing the city's popularity.

Sources: Road Genius, STR, Buyer Scout, Brisbane Economic Development Agency

Everything you need to know is included in our Pack for Brisbane

9) Brisbane's expanding public transport boosts accessibility

Brisbane's public transport is getting a major boost thanks to significant government investment.

One standout project is the Cross River Rail, a $9.5 billion initiative that's transforming how people move around the city. This isn't just about new tracks; it's about making travel smoother and faster for everyone. The Department of Transport and Main Roads is also playing a big role, with a hefty budget in 2023-24 to back these changes.

Brisbane's bus and train services are more frequent and cover more ground than ever. The Brisbane City Council is shaking things up with high-frequency Brisbane Metro services and new routes, making it easier to get around. Plus, all buses are now wheelchair-friendly, which is a game-changer for those with mobility challenges.

People are noticing these improvements, with public transport ridership seeing a nine per cent rise in 2023-24. This uptick shows that more folks are hopping on buses and trains, pushing for even more enhancements. Affordable options like the 50 cent fare trials are also drawing in more riders, proving that cost-effective solutions work.

Brisbane's public transport network is not just expanding; it's becoming more accessible and user-friendly. With these ongoing developments, getting around the city is becoming a breeze for everyone.

Sources: Queensland Parliament, MyC5Life, Brisbane City Council

10) Brisbane's urban renewal is transforming older neighborhoods into vibrant communities

Brisbane's urban renewal projects are revitalizing older neighborhoods with a fresh wave of energy and opportunity.

One of the main reasons for this transformation is the anticipated rise in property values. Experts predict that by 2025, dwelling prices could increase by 9% to 14%, making these areas more attractive and valuable for potential buyers. This surge in property value is a clear indicator of the positive impact these renewal efforts are having.

Rental yields are also on the rise, reflecting the growing demand for housing in these rejuvenated areas. Between 2022 and 2023, the median rent in Brisbane's Inner City soared by 30% to $728, with a residential vacancy rate of just 1.5%. This low vacancy rate highlights the high demand for living spaces, driven by the improvements and investments in these neighborhoods.

Government investments are a significant driving force behind this urban renewal. The SEQ City Deal, a partnership involving the Queensland Government, the Australian Government, and the Council of Mayors, is injecting $1.8 billion into the region. Part of this investment includes over $285 million for the SEQ Liveability Fund, which focuses on enhancing community infrastructure and improving the quality of life in these areas.

The Inner City Vitality Report from 2023 provides further evidence of the success of these projects. It notes that office occupancy rates reached a two-year high in February 2023, signaling increased business activity and new commercial developments. This uptick in business presence is a testament to the revitalization efforts, attracting more people and businesses to the area.

Sources: World Population Review, Queensland Government Statements, Committee for Brisbane

11) Brisbane invests in green spaces boosting livability and property appeal

The city is investing heavily in enhancing green spaces to boost livability and property appeal.

Take the Glindemann Park Improvements Project, for instance. It's not just about upgrading playgrounds; it's about creating a more inviting space for families and community gatherings. By adding new picnic areas, the park becomes a hub for social activities, making nearby properties more attractive to potential buyers.

Then there's the ambitious transformation of Victoria Park into a 64-hectare urban oasis. With a hefty budget of $33.6 million earmarked for 2024-25, this project underscores the city's dedication to developing beautiful and functional green spaces. Such enhancements not only offer relaxation and recreation spots but also significantly boost the appeal of surrounding properties.

Beyond parks, the city is rolling out the Green Urban Infrastructure Initiative. This includes planting street trees and creating green roofs, which are crucial for improving air quality and reducing urban heat. These efforts make the city a healthier place to live, aligning with a broader strategy to enhance residents' quality of life and attract homebuyers.

These green initiatives are more than just beautification projects; they are strategic moves to make the city more livable. By focusing on environmental improvements, the city is not only enhancing its aesthetic appeal but also increasing the value of properties in these areas.

Investing in green spaces is a smart move for any city looking to attract new residents. With projects like these, the city is setting a benchmark for urban development, making it a desirable place for those looking to buy property.

Sources: Brisbane City Council, Brisbane City Council Annual Plan, Queensland Government

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12) Brisbane's booming tech industry draws young professionals

Brisbane's tech scene is booming, attracting young professionals from all over.

One big reason for this is the rapid growth in tech jobs, which is outpacing the overall job market. While the U.S. tech jobs are expected to grow significantly, Brisbane is experiencing a similar trend. This makes it an exciting place for tech enthusiasts looking to advance their careers.

Another factor is the substantial increase in IT spending across Australia, including Brisbane. By 2025, it's expected to hit A$146.85 billion, up 8.7% from the previous year. This boost is fueled by investments in cybersecurity, generative AI, and cloud technologies, which are essential for the tech industry's growth.

Brisbane is also making waves in the sports tech sector. By 2023, this sector was valued at AUS$4.25 billion, with the number of companies growing from 284 in 2012 to 758 in 2023. This growth is set to continue, especially with the upcoming Brisbane 2032 Olympics and Paralympics, drawing even more young talent to the city.

For those considering a move, Brisbane offers a vibrant tech community and a promising future. The city's tech industry is not just about numbers; it's about creating opportunities and fostering innovation. With the tech sector's expansion, Brisbane is becoming a hub for young professionals eager to make their mark.

Whether you're a tech professional or just curious about the city's growth, Brisbane's tech industry is worth keeping an eye on. The combination of job opportunities, increased IT spending, and a thriving sports tech sector makes it an attractive destination for many. Brisbane is on the rise, and it's an exciting time to be part of its journey.

Sources: CRN Australia, TechTarget, Inside the Games

13) Brisbane's strong education sector draws students and families

Brisbane is a top choice for students and families because of its excellent education sector.

In 2023, Queensland welcomed 38,000 international students, boosting cultural diversity and creating a high demand for student housing. This surge has led developers to ramp up their projects, making Brisbane a bustling hub of activity. The city's universities, like the University of Queensland and Queensland University of Technology, are among Australia's best, drawing students globally and enhancing its educational allure.

Families are also drawn to Brisbane for its top-rated schools. For instance, Brisbane Girls Grammar School consistently outperforms state averages, making it a prime choice for parents seeking quality education. This reputation for academic excellence makes the city a magnet for families who prioritize education.

Neighborhoods like Albany Creek and Bridgeman Downs are popular among families due to their quality schools and safe environments. These areas offer supportive communities, making them ideal for raising children. As a result, enrollment rates in primary and secondary schools are on the rise.

Brisbane's educational institutions are not resting on their laurels. They are continually expanding their programs to meet the growing demand for higher education. This ensures that students have access to a wide range of learning opportunities, keeping the city at the forefront of educational excellence.

Sources: The Urban Developer, Brisbane Girls Grammar School 2023 Annual Report, Moving to Brisbane

14) Brisbane's stable politics guarantee secure real estate investments

Brisbane offers a stable political environment, making it a secure choice for property investment.

Thanks to Australia's long-standing democratic governance under the Westminster system, Brisbane enjoys a reliable political and economic backdrop. This system has been in place since 1901, providing a consistent framework that investors find reassuring.

In 2023, Australia was recognized for its political stability, ranking in the 95th percentile globally for political stability and absence of violence or terrorism. This high ranking highlights the country's secure environment, which is a magnet for investors seeking safe investment opportunities.

Brisbane also boasts strong legal frameworks that protect property rights, ensuring that investments are secure and backed by law. This legal protection is a cornerstone of the city's stable investment climate.

The city's strategic planning documents emphasize sustainable growth, reflecting Brisbane's commitment to long-term planning and stability. These plans ensure that development is well-organized, providing peace of mind for investors.

Sources: UN Habitat, Trading Economics

Everything you need to know is included in our Property Investment Pack for Brisbane

15) Brisbane's vibrant cultural scene attracts more residents and tourists

Brisbane's cultural scene is buzzing, drawing in both locals and tourists alike.

In 2023, 77% of Queenslanders attended a cultural event within two weeks of a survey, showing just how much locals love their arts and culture. This enthusiasm is a big part of what makes Brisbane's cultural life so lively and engaging.

Brisbane boasts some top-notch cultural spots, like the Queensland Art Gallery and Gallery of Modern Art (QAGOMA), Australia's largest modern art gallery. Plus, there's a new $175 million theatre coming to the South Bank area in 2024, which will make the Queensland Performing Arts Centre the biggest in the country. These places not only pull in art fans but also boost the city's cultural reputation.

Tourists are flocking to Brisbane for its cultural attractions too. In the year leading up to March 2023, 7.4 million visitors came to the city, with 2.5 million of them on holiday, soaking up the vibrant cultural scene. This surge in visitors highlights Brisbane's growing status as a cultural hotspot.

Locals and tourists alike are drawn to the city's lively arts scene, which is constantly evolving and expanding. The upcoming theatre and existing galleries are just a part of what makes Brisbane's cultural offerings so appealing.

With such a dynamic cultural landscape, it's no wonder Brisbane is becoming a must-visit destination for art and culture enthusiasts from around the world.

Sources: IEEE IGARSS 2025, Brisbane Economic Development Agency, Choose Brisbane

16) Brisbane's housing market is the most affordable among major Australian cities

Brisbane's housing market is more affordable than other major Australian cities.

In 2024, the median house price in Brisbane was $937,479, which is quite a bit lower than Sydney's $1.34 million. This means buying a home in Brisbane is about 30% more affordable than in Sydney.

Brisbane's housing prices are growing at a slower pace compared to other cities. In 2024, the median house price in Brisbane went up by 11.0%, while in Melbourne, prices actually dropped by 0.4%. This slower growth helps keep Brisbane's market within reach for more people.

For those looking to invest, Brisbane offers higher rental yields, especially for units. As of August 2024, the median rental yield was 5.1%, making it a tempting option for investors wanting better returns.

Brisbane's appeal is also boosted by ongoing infrastructure projects like the Cross River Rail and Brisbane Metro. These developments are expected to support sustained demand in the housing market.

Sources: Aurora Realty, Buyer Scout, Savings.com.au

This article gives you valuable insights, but remember, it’s not and will never be investment advice. We pull data from a range of sources to provide you with the most accurate picture possible, yet we can’t guarantee complete accuracy. Markets are difficult to predict. Make sure to do your own research and consult a professional before making any financial moves. Any risks or losses are your own responsibility.